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Power tools for Optimizely Web Experimentation: bulk-manage tests, inline summaries, a Figma frame browser, convert & copy config. Optimizely Power Tools adds buttons and panels inside the Optimizely Web Experimentation app to speed up everyday work: - Bulk-manage from the experiment/campaign list — turn on selection mode, check several tests, and pause, archive, unarchive, or conclude them in one pass. Conclude prompts for an outcome and notes per test; the list refreshes when the batch is done. - Inline test summaries — expand any row to see a clean summary (status, ids, audiences, variations, pages, metrics) without opening the test. Personalization campaigns are broken down by experience, each with its own audiences and variations. - Copy individual items between experiments — pick exactly which metrics, audiences, shared-code blocks, pages, and per-page variation changes to bring over, with validation against the target. - Convert an A/B test into a Personalization campaign + experience, or convert an experience back into an A/B test, with a clear diff of what carries over. - Create a Personalization experience directly from an existing A/B test. - Reorder experiment/campaign metrics with up/down buttons and remove several at once, instead of dragging one at a time. - Reorder and group/ungroup Personalization experiences in the Prioritize Experiences dialog with up/down buttons. - Version history: automatic restore points with one-click rollback (a safety snapshot is taken before every restore), plus a read-only change timeline. - Figma frame browser — find the right frame without copying URLs: open a file (paste a URL, pick a saved/recent file, or browse Team → Project → File), then narrow down with independent Page / Section / Frame filters. Save the files you reference most. Attach a frame to a variation and push it in as the variation screenshot. The extension is an independent tool and is not affiliated with or endorsed by Optimizely.
Jun 22, 2026
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