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Assess any Amazon listing in place: gating, live profit calculator, seller count, and listing + brand tiering. Brand Assessor is the Brand Direct student tool. It reads the Amazon listing you are already looking at and tells you whether it is a real partnership opportunity — without leaving the page. WHAT IT SHOWS • Live profit calculator — type your cost and see ROI, margin, profit per unit and break-even update as you type. Real Amazon referral and FBA fees, not estimates. • Can I sell it? — a straight GATED or NOT GATED answer for YOUR seller account, once you connect it. Amazon gates brands account by account, so this is the only way to get your own answer. • Listing tier T1–T4 — how well the listing is actually built: images, title, bullets. A weak listing on a real brand is the opening. • Brand tier BT1–BT4 — how many products the brand has on Amazon. • Sellers — how many are on the listing, with names and FBA/FBM on hover. • Expand analysis — the full read: demand, seller control, compliance flags, and what to fix. HOW IT WORKS Sign in once at the Brand Direct Tracker and the extension picks up your session — no second password. Optionally connect your Amazon Selling Partner account to unlock the gating answer; you authorise it through Amazon's own consent screen and can disconnect at any time. Everything is read-only. It never changes anything on your Amazon account and never edits listings. Works on amazon.com, amazon.ca and amazon.co.uk. Requires a Brand Direct Tracker account.
Sep 2, 2026
rating_count is the Chrome Web Store ratings count, not a written-review count.
Media assets
Screenshots and videos on the listing.
Has promo video
Whether the listing includes at least one video.
Languages
Declared language locales.
Developer website
Listing exposes a developer website URL.
Contact email
Listing exposes a contact email.
Keyword in name
Case-insensitive substring match in the name.
Keyword in description
Case-insensitive substring match in the description.
Keyword occurrences in description
Count of case-insensitive occurrences in the description.
Category user-count percentile
Share of same-category extensions with fewer users (null if unknown).
These are transparent listing completeness / keyword signals, not a prediction of Chrome Web Store search ranking.