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See estimated ad spend & EU reach on every ad in the Facebook and Meta Ad Library. Free, no account needed. Spot winners fast. See how much competitors actually spend — right inside the Facebook and Meta Ad Library. The Meta Ad Library shows you the creative, the copy, and the launch date. It does not show you the money. This free Chrome extension adds an estimated ad spend figure and EU reach to every ad card, so you can tell a scaled winner from a €5/day test in a single scroll. 100% free. No account. No credit card. Install it and it just works. WHAT YOU GET • Estimated ad spend on every ad card in the Ad Library • EU reach figures pulled from Meta's own transparency data • Works on advertiser pages, search results, and single ads • Total spend for a whole advertiser at the top of the page • Instant on revisits — results are cached locally • Zero setup: install, open the Ad Library, scroll WHO IT'S FOR • Media buyers sizing up a competitor's budget before pitching • Ecommerce and DTC brands finding which creatives rivals are scaling • Agencies building competitive decks with real numbers instead of guesses • Dropshippers spotting winning products by following the spend HOW IT WORKS Under the EU Digital Services Act, Meta publishes reach data for ads delivered to the European Union. That data exists in the Ad Library but is buried and hard to read. This extension surfaces it on each ad card and converts it into an estimated spend figure. COVERAGE — PLEASE READ Spend and reach are available for ads running in the EU (and UK where applicable). Meta does not publish this data for US-only or APAC-only campaigns, so those ads will show no figure. This is a limit of Meta's data, not of the extension. Most serious DTC brands run in at least one EU country. Figures are estimates derived from public reach data. They are directional — good for ranking ads against each other, not for accounting. PRIVACY The extension reads only public pages you actively open on facebook.com/ads/library. It does not collect personal information, browsing history, or anything from other sites. It never reads your Facebook account or your own ad accounts. Full policy: https://competitionads.com/privacy SUPPORT support@competitionads.com
Aug 23, 2026
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